AI Insights · Timothy · October 2021
Top 5 Film & Television Apps on iOS in the US for Q3 2021
In Q3 2021, Netflix, HBO Max, Disney+, Hulu, and Peacock TV showed varied performance trends in weekly downloads, revenue, and active users on iOS in the US.
Performance of Top 5 Film & Television Apps on iOS in the US for Q3 2021
In the third quarter of 2021, the top 5 film and television apps on iOS in the United States—Netflix, HBO Max: Stream TV & Movies, Disney+, Hulu: Stream TV shows & movies, and Peacock TV: Stream TV & Movies—demonstrated diverse trends in downloads, revenue, and active user metrics.
Netflix experienced fluctuations in its weekly revenue, with a peak of approximately $2.1M at the end of September. Weekly downloads saw a significant rise towards the end of the quarter, reaching around 722K in the last week. Active users remained relatively stable, peaking at roughly 20.6M by the end of September.
HBO Max: Stream TV & Movies showed strong weekly revenue, peaking at around $5.4M in the final week of September. Downloads saw a notable increase in mid-July, with a high of approximately 660K. Active users saw a slight decline, ending the quarter with about 3.7M users.
Disney+ saw its highest weekly revenue in early July, reaching around $5.9M. Downloads were relatively steady, peaking at about 487K in early July. Active users fluctuated, ending the quarter with approximately 5.6M users.
Hulu: Stream TV shows & movies maintained a steady revenue stream, peaking at nearly $3.2M in mid-September. Downloads hovered around the 300K mark, with a peak of about 390K at the end of August. Active users saw a slight increase towards the end of the quarter, ending with approximately 11.7M users.
Peacock TV: Stream TV & Movies had a varied revenue performance, peaking at approximately $1.3M in mid-September. Downloads saw a significant drop in mid-August, with a low of about 188K. Active users peaked in late July with about 2.5M users but saw a decline towards the end of the quarter.
These insights are derived from Sensor Tower's data, offering a comprehensive view of the app performance trends. For more detailed analytics, visit Sensor Tower.
